Low hanging fruit ...

Working in the buzz word driven industry of IT, I am always bemused at how so many communicate by metaphor. Injecting these into conversation, presentation and demonstration with aplomb.

Is it a sense of membership they need or when our brains become desperate for words, common metaphors leaps in to save the day.
Do we push the envelope, are we working on straw man desperately trying to pick the low hanging fruit. Ever in need of a synergy, can we milk this cash cow and present something that is both symbiotic and future safe.
Personally I would prefer to leave the cows udders alone and continue muttering to myself. 


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